Vocabulary test

Drag & drop: Fill in the missing expression. Use the following words and phrases:
  • launch
  • cutting edge
  • market share
  • productivity
  • brand image
  • sales forecast
  • market segment
  • mass-produced
  • obsolete
  • brand awareness
  1. Although a good  can give you some idea of how your products will perform on the market, they are never 100% accurate.
  2. The percentage of overall customers that buy a certain product are referred to as the producer's .
  3. In English, you can use the same word for firing a rocket or introducing a new product into the market – .
  4. Oil lamps, quill pens and ink bottles, carriages, and ice houses are all examples of technology.
  5. The specific groups of people that buy a product are called a .
  6. A good way to increase your employees'  is to make sure they have a pleasant and comfortable working environment.
  7. Many  goods, such as toys, textiles and shoes, are made in Asia, where production costs are lower than in the West.
  8. This new engine design is totally  – only the military and NASA are currently using it, and ten years ago no one would have thought it possible.
  9. Coca-Cola probably has the highest  of any individual product in the world – it is hard to find anywhere around the globe where people don't recognize it.
  10. If people don't think what a firm wants them to about a product, the firm will likely try to alter its .