Advertising – Comprehension Check

 

  1. Which word best matches the meaning of the phrase HAVE NO TRUST in this sentence? “It has become human nature to HAVE NO TRUST IN advertising.” 
  2. Which of the options best completes this sentence? “Done correctly, small business advertising can be...”
  3. “REGARDLESS of the size of your business” means 
  4. Which is the cause of poor response to advertising? 
  5. Which of the options brings high response rate? 
  6. “Your ads should be TAILORED to each market” means 
  7. According to Small Business Administration, how much of an entrepreneur's gross sales should be budgeted for advertising?
  8. What is essential to do in order not to waste your capital on advertising?
  9. The text recommends “creating curiosity”. What does it mean? 
  10. Which of the options best completes this sentence? “Testing can be...”